Flavored potato chips. I'm from a small family and run a family business, one that has grown through many years. Family is important to me, and that is why the Earnhardts and Shearer's Snacks have so much in common. We share a similar story, from small-town roots to national prominence, and we've combined to bring you award-winning, well-made potato chips that taste great. Shearer's Snacks is the result of generations of knowledge, hard work and innovation. That combination of the pursuit of excellence and competitive spirit is hard to beat, whether in the store or on the track. - Dale Jr. Visit: www.dalejrfoods.com to learn more about Dale Jr. Foods Company, products and news.